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How Do I Increase Sales for my Small Business?

How Do I Increase Sales for my Small Business? Well isn't that just the question! We are mid-heatwave - sales are slow as we eat ice cream and watch football. A lot of the traditional sales sources are flagging, marketplaces we have traditionally relied on for sales...

How to Install your Facebook Pixel

Installing your Facebook Pixel is the first step in successful FB advertising. If you are selling anything online or have a website for your business, you are leaving sales on the table if you don't have the pixel set up and firing correctly. Here is my simple step by...

How to Succeed with Facebook® Ads

Facebook® Ads are on everyone's mind and are such a great way to take control of your online sales - but why is it that they work so well for some, and not for others? Well - there are actually a lot of answers to that questions, but the one I want to focus on today...

How to Make Facebook® Ads Work for your Small Business

Facebook Ads are a vital marketing tool and if you're not using them, you are missing out! But if you are looking to use them for your small business, there are a few things you need to understand first. The key thing to understand when assessing your success with...

Do Facebook® Ads Work?

Do Facebook ads work? Ok, as far as marketing your product in 2018 goes - Facebook ads are probably as good a bet as you are going to get! Let's get real - there is no such thing as a free lunch, and like anything in life and marketing there are no guarantees, but if...

How to Find ‘The One’ (that will buy)

[Quick read] In digital marketing, there is nothing more important than targeting. Finding 'The One' should be your number one focus when looking at a new advertising campaign or developing new products. When I speak to clients, this is what happens 99% of the time:...

How Will GDPR Affect My Facebook Ads?

Ok, there are a lot of questions out there right now around how GDPR will affect Facebook ads and in particular, custom audiences. Custom audiences include Lookalike audiences based on data you currently have, ie; mailing list/ customer list etc. These are SUCH an...

How to Embrace the Power of Doing Nothing

I'm all for hard work, I sincerely believe that we cannot reach our full potential without working hard, I don't buy into the #passiveincome bull we are fed. I very, very much believe in working smart and doing work that fulfils you so that you don't feel like you are...

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